Free live webinar
The skilled trades are short 650,000+ workers, and that number is growing.
Even if every applicant who applied today was hired on the spot, there still wouldn’t be enough people to fill the open positions.
The math doesn’t work.
And the workers who would actually move the needle for your company? They’re not scrolling job boards. They’re currently employed somewhere else, doing good work.
That changes everything about how you should be hiring.
Job boards reach active seekers. Recruitment marketing reaches employed talent.
In this session, Main Street Recruitment walks through the numbers behind the shortage, explains why your current hiring approach is fishing in a shrinking pond, and shares the specific marketing strategies blue-collar businesses are using to get in front of candidates who aren’t looking but would move for the right opportunity. You’ll leave with actionable steps you can implement immediately.
Can’t make it LIVE? Register and we’ll send you the replay.
ABOUT YOUR HOST
Daniel Bird
Daniel Bird is Vice President of Sales at Main Street Recruitment Marketing, where he leads growth initiatives focused on helping employers and agencies improve hiring outcomes through data-driven recruitment advertising.
With experience at HubSpot, ZipRecruiter, Indeed, and Lean Labs, Daniel has helped hundreds of organizations optimize spend, reduce cost-per-hire, and increase qualified applicant volume. He brings a unique blend of sales, marketing, and talent acquisition expertise to help companies build scalable, high-performing hiring strategies.
A former top 5% performer at Indeed and U.S. Marine Corps Corporal, Daniel is known for his disciplined, results-driven approach to driving revenue and recruitment success.